Med Pharmex is a leading developer and manufacturer of accessible and reliable veterinary pharmaceuticals in the U.S. We worked with their leadership team to refresh the visual brand and messaging to clearly express the companies’ core values both externally and internally, attract new talent, and ultimately increase the possibility of a successful sale or acquisition. Through close collaboration and targeted strategy sessions, we were able to bring out the humanity behind the business that makes Med Pharmex a distinguished and trusted animal health resource.