When developing messaging for a “start-up” like this, we like to start at the core. Hemponix begins with farmers. Humble beginnings and over 30 years of industry experience make for a knowledgable and approachable foundation. As an emerging industry, hemp farmers are in need of a trustworthy, high quality, stable source for seeds. So we positioned Hemponix to answer this call via a combination of confident and trustworthy language, paired with modern and professional graphics & imagery. Our objective? To develop a brand that farmers can rely on.