Renewing the Digital Presence of an Established Clothing Enterprise
Our friends at Paperhood came to us for a brand refresh, and a new website that fit their growing needs. Paperhood has been working in the garment industry since 1923 and are proud to be a family-owned business raised in NYC.
While they were working hard to provide the people of New York their custom garments expertise, we developed a clean and impactful brand, with a touch of the street attitude that the original founder, Sam, brought to the business. The result was a Paperhood brand that expresses their no-nonsense expertise and represents the creatives of New York.
Paperhood reached out to us in need of a brand and website refresh that would speak to their quality service, while embracing their passion for creativity and local entrepreneurship.
We positioned Paperhood as a modern, minimal brand with graphic ties to their NYC location, portraying their authority in the industry balanced with a playful, edgy look.
Along with a refreshed brand identity, Paperhood’s new ecommerce site allowed the company to continue to grow their business by broadening their sales reach, streamlining custom orders, and simplifying transactions.
Studio MLM designed and developed Paperhood’s ecommerce website to expand their sales reach and simplify their custom orders and transactions.